Product Positioning Service

Product positioning consists in communicating the attributes, features, and benefits of the product to the target market. Positioning is the perception the consumer has of a product.  It is important to distinguish ourselves from the competition. 

 

Product positioning ARNI Consulting Group

ARNI Consulting Group can coordinate an exclusive presentation of your product/service, focused on the target market  with an audience interested in your product.

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Product positioning ARNI Consulting Gorup

There are different strategies to position a product, some of this are:  

  • Based on a feature
  • Based on the benefits
  • Based on the use of the product
  • Based on the user
  • Compared with the competition
  • Based on the price
  • According to different lifestyles  
Product positioning ARNI Consulting Group
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